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Change the Conversation About Your Brand Through Disruptive Storytelling
Posted by CommsAdmin on Jul. 24, 2014 / PRSA Mid America, PRSA Midwest District / Subscribe 0
From PRSA Midwest District Conference: We all know that storytelling is a key component of public relations. We tell stories to enhance our brand, our client and our mission. You know your story is being heard, but is your audience really listening?
Read MoreNine Steps to Creating an Expert Source Program
Posted by CommsAdmin on Jul. 10, 2014 / PRSA Mid America, The Media, Events / Subscribe 0
All of us are good at something. At the first session of PRSA’s Midwest District Conference, Karren Jeske, APR, communications manager at Standard Processes, Inc., taught us how to take people’s strengths and use them to create positive publicity...
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