Quick Links
Why Measurement Matters in the Evolving Field of PR
Posted by CommsAdmin on Nov. 17, 2014 / PRSA Mid America, Events / Subscribe 0
We need measurement to assess the effectiveness of our campaigns and compare activities against our overall business goals. Hear about the future of PR measurement from Ashlyn Brewer and Nick Sargent who presented at the PRSA Digital Comms Summit...
Read MoreMeasure What Matters: Trust in an Age of Transparency
Posted by CommsAdmin on Nov. 14, 2014 / PRSA Mid America, Events / Subscribe 0
In today’s digital media environment, where measurement and metrics are increasingly emphasized, PRSA St. Louis' Digital Communications Summit keynote speaker Dr. Brad Rawlins stressed the need to communicate and measure trust and transparency...
Read MorePRSSA National Conference: What Priorities Must a Leader Possess?
Posted by CommsAdmin on Nov. 9, 2014 / PRSSA, Events, Career Development / Subscribe 0
T.R. Straub of Heyman Associates presented on key issues in the public relations field and leadership development priorities at the PRSSA National Conference in Washington D.C...
Read More